Just act! 11/24/2009
"You can overcome any obstacles by asking the right questions of the right people at the right time, then act on that advice with passion." Dan Surface I speak daily with small business owners and managers and am struck but how they are "stuck" collecting information on what to do next. These are very smart, motivated men and women who are often stuck in "analysis paralysis". They solicit opinions and look for information on what is effective. After months, they are still looking for the best route forward. Many have a bias to more education or more information but in an effort to not make a mistake, they make the surest large mistake by not acting. Even a poor plan, well executed delivers results and helps you learn more. Don't hesitate! Act! Add Comment What are you doing differently? 11/16/2009
I want to challenge small business owners to use the holiday season to re-examine their business and their views about their business. Globally, you know that there are seismic changes happening. Traditional media (newspapers, TV , radio) are all less effective that they have been. The yellow pages is giving you less leads. Response rates are down and costs are going up. Online there has been a surge in business spending on Pay per Click and PPC is effective but a bit less so than a year ago. What are you doing differently? How are you getting leads? More importantly, what tools and techniques are being used by business which are thriving and growing in this environment? You know that even in this generally down market there are businesses which are growing. We are working with a local firm following the "9 steps" discussed in the edge of success. Drawing more leads to their website, capturing their information and drip marketing prospects. We are using Dan Kennedy's S&D formula and have dramatically increased the revenues of a small business which offers services within a geographical area. The success comes from excellent execution of the proven formula. The Marketing Sherpa had a great article pointing out that good email citizenship is rewarded with greater results. It warms my heart to see those following "email best practices" being rewarded with greater results. Check out the entire article: http://www.marketingsherpa.com/article.php?ident=31332 95% of Infusionsoft Customers Recommend It 07/30/2009
Survey Shows 95% of Infusionsoft Customers Recommend Its Automatic Follow-Up Solution Small Business Users Cite Organization, Automation and Simplification as Primary Factors in Choosing Infusionsoft Gilbert, Ariz. (PRWEB) July 29, 2009 -- Infusionsoft, the leader in automatic follow-up software with the famous 'Double Your Sales' guarantee for entrepreneurs, announced the results of a recent survey checking in with its large customer base on how the Web-based solution is working, and to find out what's on the minds of the country's entrepreneurs when it comes to running their enterprises. From those in business for more than a decade - roughly a quarter of respondents - to operations less than a year old, one thing is clear from the survey: Infusionsoft's ability to provide the small business sector with a comprehensive and streamlined solution to automate their sales and marketing had almost 95% of the 900 respondents declaring they would recommend Infusionsoft to a friend, colleague or other small business. Additionally, Infusionsoft has helped more than 400 small businesses double their sales by putting lead prospecting and marketing follow-up on autopilot through its unique combination of CRM, e-mail marketing and e-commerce. We are experiencing a record year of growth in our own eight-year history serving small businesses and entrepreneurs But getting this kind of feedback from our own customers - that Infusionsoft has driven their business forward, even in this kind of economy - means so much. We are most proud to be helping the entrepreneurial spirit continue to thrive. "We are experiencing a record year of growth in our own eight-year history serving small businesses and entrepreneurs," said JoAnne Ravielli, vice president of customer service and support, referring to recent company news disclosing quarterly financial results. "But getting this kind of feedback from our own customers - that Infusionsoft has driven their business forward, even in this kind of economy - means so much. We are most proud to be helping the entrepreneurial spirit continue to thrive." Earlier this month, Infusionsoft announced another record quarter of growth, both in customers and revenue. The company has also eliminated upfront fees for its solution, breaking into the market of truly mainstream small business solutions. Customer survey respondents also pointed out Infusionsoft's ability to quickly segment marketing lists, manage and run multi-faceted campaigns, organize and automate sales and "manage the chaos." In addition, more than 90% of customers surveyed said they would purchase other products from Infusionsoft if given the chance. About Infusionsoft Infusionsoft, the leader in automatic follow-up software, helps small businesses grow fast by putting email marketing, CRM and e-commerce on auto-pilot, backing it with the 'Double Your Sales' guarantee. The privately held Inc. 500 company is based in Gilbert, Ariz. and is funded by Mohr Davidow Ventures and vSpring Capital. Marketing and small business insight from the Infusionsoft team can be found on the Infusionsoft blog at www.infusionblog.com and the Infusionsoft Twitter feed at www.twitter.com/infusionsoft. Contact Information: LaunchSquad 415-625-8555 As a small business owner, getting access to the best resources is important, expensive and difficult, until today... Here is a chance to hear the best copywriter in the world and top small business consultant, speak for free... in San Diego this Thursday... GILBERT, AZ -- 07/07/09 -- Infusionsoft, the leader in automatic follow-up software for small businesses, today announced record quarterly revenue and customer growth as well as a major change to its business model by completely eliminating required up-front fees (which previously ranged from $2,000 to $6,000) for every tier of its service. In addition, the company will offer a 15-day free trial of its product, complete with customer set-up and support. The new model makes it pain-free for any small business owner to learn how Infusionsoft can increase their sales revenue by solving one of the biggest pitfalls facing the small business market today: staying in touch with customers and prospects to convert interest into sales. The new business model comes after two years of product and business development for the company's flagship automatic follow-up software. Infusionsoft says that today's announcement is an important first step toward becoming the ubiquitous marketing and sales software provider in the small business sector. Already established as the leading software by experts in small business marketing and sales, Infusionsoft is now focusing on the mainstream marketplace to help every small business automate their sales and marketing operations in order to fuel growth. Effective small business management 05/21/2009
It is obvious from talking with many small business owners that those businesses which are thriving today are the most adaptive. Most small businesses are hunkering down and waiting for things to change. As you can guess, every webform on this website is connected to some type of marketing follow-up sequence. Some send an email to our team, others send text messages to us, all tag people as interested in "something" and send you an email or sequence of emails. Our Blogs 04/23/2009
This blog is devoted to tools which we use and recommend. It's always helpful to know which vendors to rely upon. | AuthorCraig Jacobson is interested in sales, marketing and information technology. Building businesses and helping people are my passions. In my blog, I will share what tools I've found and can recommend. ArchivesApril 2011  CategoriesAll  |
RSS Feed